Van Mildert welcomes new footwear brand Gram into the family this week, with it's unique collection of sophisticated men's sneakers that bridges the gap between sneakers and traditional shoes. Originating from Scandinavia, the brand is centered around the concept of weight, with each shoe being named after it's weight in grams.
Amongst the collection you'll find a pretty unique range of shoes with a quirky design aesthetic that plays close attention to detail - note the embroidered weight in grams to the heel of each shoe. Part 1 of the delivery consists of 380g and 352g priced £59-£129, watch out for more Gram styles arriving later in the season. Gram will be available online & in selected stores from early next week.